Michael Cusumano-Japan-1.21.2021

• Video details

  This talk will summarize key findings from a recent book, The Business of Platforms:  Strategy in the Age of Digital Competition, Innovation, and Power by Michael A. Cusumano, Annabelle Gawer, and David B. Yoffie. The focus is on key features associated with today’s digital platforms – businesses that connect two or more market sides, with supply or demand driven at least in part by network effects.  Platforms now enable the most valuable companies in the world and the first trillion-dollar businesses. The talk will explain how these digital platforms differ from conventional product or service businesses, and why some markets produce spectacular winner-take-all-or-most outcomes while others result in spectacular financial losses.  We will also briefly consider emerging platforms powered by new enabling technologies: artificial intelligence and machine learning in the home and elsewhere, self-driving cars, gene editing, and quantum computing.

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