Want some good news about the environment? In America, we have finally learned to grow our economy while taking less from the Earth year after year: less water, timber, and metal; fewer minerals and resources; even less energy. This talk is a show and tell about this profound change. Andy McAfee will show the evidence that we've started getting more from less and tell how it happened. The unlikely heroes of the tale are the cost pressures that come from intense competition and powerful digital tools that reduce the need for resources. In short, prices and processors are now letting us tread more lightly on the Earth. The story is full of surprises and also insights. In particular, it gives us a playbook for dealing with the major challenges still ahead of us: global warming, pollution, and species loss.